Catalog Audit — JBL

Amazon Catalog Audit
Amazon US · 20 ASINs · External auditor
May 21, 2026
20
ASINs audited
0
Critical
PDP removals none
3
High priority
Buy Box / supply
4
Medium
Pricing & channel
Executive summary. JBL’s sampled Amazon US catalog spans portable speakers, headphones, and party systems with strong PDP standards (A+ and brand story on hero SKUs). Buy Box risk clusters on legacy high-volume SKUs: Flip 5 is held by 3P FBA (Huppins) at $79.95 despite catalog showing Amazon pricing, and two party-speaker ASINs show Amazon out of stock with 3P fulfillment. Six SKUs carry 14+ active sellers on MAP-priced listings.
Catalog overview
  • BSR range: #62–#2,576 Electronics (3 SKUs unranked in root)
  • Est. monthly units: 500–10,000/mo across sample
  • Amazon 1P Buy Box (batch): 10/20 ASINs with seller populated
  • MAP pricing: Majority of speaker/headphone SKUs
  • Amazon OOS: 2 ASINs — B08NLCW9WY, B094DPXR4X
  • Multi-seller (≥10): 6 ASINs (up to 18 on PartyBox Encore)
Listing quality (live PDP)
  • Strong B0CTBCDD6D — A+, brand story, 6 images, 6 videos
  • Strong B07QK2SPP7 — A+, brand story, 6 images, 6 videos
  • Strong B0BQPNMXQV — A+, brand story, 5 images, 7 videos
  • Strong B08NLCW9WY — A+, brand story, 8 images (supply gap)
Est. monthly units — top SKUs
Alkemi batch + search · May 2026
High-priority findings
HighB07QK2SPP7

Flip 5 (~10K units/mo, BSR #62). Historical feed shows empty Buy Box seller; live PDP: Huppins (FBA) at $79.95 — Amazon.com not winning Buy Box on the volume leader. Amazon's Choice · #3 Portable Bluetooth Speakers.

HighB08NLCW9WY · B094DPXR4X

Xtreme 3 and PartyBox 110: Amazon Retail out of stock. Live Xtreme 3 Buy Box is 3P at $214 (used condition, 19 units) vs. catalog New 3P $329.95 — supply fragmentation on legacy party SKUs.

HighChannel depth

Six MAP SKUs show 14–18 sellers (Charge 6, Xtreme 4, Boombox 4, PartyBox lines). Elevated offer pools warrant authorized-reseller audit.

Medium-priority findings
MediumB09GJVTRNZ · B0DSJXBMTC

Flip 6 and PartyBox Encore Essential 2 priced ~21–23% below trailing 180-day averages — promotional or competitive repricing signal.

MediumB0BQPNMXQV

Vibe Beam at $49.95 vs. $37.33 180d avg (~34% above historical) with 4.3★ rating — lowest in sample; monitor review sentiment vs. Tune/Flip lines.

MediumData integrity

6 ASINs show Amazon price populated but empty Buy Box seller in batch — cross-check live PDP before interpreting (ALK-style capture gap).

Buy Box state
ASINProductBuy Box (live/batch)PriceBSRSellers
B0CTBCDD6DTune 720BTAmazon.com$59.95699
B07QK2SPP7Flip 5 BlackHuppins (FBA)$79.95623
B0BQPNMXQVVibe BeamAmazon.com$49.95742
B0CTNWKGM2Go 4 PurpleAmazon.comMAP / $49.95774
B0DN2ZCZX6Charge 6 BlackAmazon.comMAP / $159.9517814
B08NLCW9WYXtreme 3 Black3P (used) · Amazon OOS$2141,5703
B094DPXR4XPartyBox 1103P $269.956704
B0FNBWSN54PartyBox 720Amazon.com$1,099.955
PDP integrity — top ASINs

B0CTBCDD6D · Tune 720BT

  • 5 bullets · A+ · brand story · 6 images · 6 videos
  • Amazon's Choice · #69 Electronics · 9K+ bought/mo
  • Buy Box: Amazon 1P · $59.95 · In stock

B07QK2SPP7 · Flip 5

  • 7 bullets · A+ · brand story · 6 images · 6 videos
  • Amazon's Choice · #3 Portable BT Speakers
  • Buy Box: Huppins FBA · $79.95 · 10K+ bought/mo
Recommended actions
  1. Investigate Flip 5 Buy Box loss to Huppins — restore Amazon 1P or enforce authorized channel on B07QK2SPP7.
  2. Replenish Amazon inventory on Xtreme 3 and PartyBox 110 or sunset legacy SKUs with clear 3P policy.
  3. Audit 14–18 seller offer pools on Charge 6, Xtreme 4, Boombox 4, and PartyBox family against authorized list.
  4. Confirm whether Flip 6 / PartyBox Encore price cuts are planned promos vs. unintended MAP erosion.
  5. Save this audit as baseline; re-run quarterly for PDP and Buy Box drift.

Confidence note: Current-state audit from Keepa catalog data + live PDP scrape. No automatic period-over-period diff — compare against a prior saved audit or internal PIM for change detection.